We created a MVP to examine viability of the idea. Before our job, Don Appetit already had a web app, but it lacked relevant user content. And without content there’s no life on the social net. For users it’s far too complicated to upload images from PC or add reviews subsequently.
For these actions mobile app is much smarter. Before we even started with job itself, we thoroughly analyzed the problem and scratched out all less important functions. We formed MVP app focused on content creation. Everything unrelated to this setting went aside.
The app was being developed agilely. Clickable wireframes, created in Balsamiq, were straightly tested by a group of users. We received information about behaviour of prototype even sooner, than we started to create design or wrote a single line of code in Android Kotlin and iOS Swift 4. And also thanks to this native apps for both Android and iOS were done only in four months.